Copy is written words intended to persuade people. Copywriting is salesmanship in print. Today we can extend that definition from print to video, audio, email, text messages through various media channels.
We have several excellent copywriters available to work on projects. Before discussing their work (no copywriter wrote this “humm”), we want to serve the “do it yourselfers” with a few great free resources. First Here is the basics of Scientific Marketing from Claude Hopkins. It is a classic and
only 87 years old. If you have never read it,
Next, we are privileged to work with several exceptional copywriters including Stephanie Fleming. Stephanie has spoken at conferences in workshops targeted to small business owners needing “do it yourself tips”. Here is one video
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